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In today’s data-driven world, market research is a crucial tool for startups in India to gainvaluable business intelligence and make informed decisions. Here’s how: Identifying Market Opportunities: ● Untapped segments: Market research helps startups uncover underserved or nichesegments within existing markets. They can then tailor their products and services to caterto these specific needs, gaining […]

The worldwide market for low-code development technologies is projected to total $26.9 billion in 2023, an increase of 19.6% from 2022, according to the latest forecast from Gartner, Inc. The technology landscape is changing very rapidly and we have seen rapid developments in the way tech is being adopted by companies all across the world.

There has been a lot of talk around the rise of Behavioral Economics as a tool for solving business problems. Behavioral Economics is the study of psychology as it relates to the economic decision-making processes of individuals and institutions. It started to gain popularity in the early 2000’s and today we see many countries around the world using the